Love being on the farm, but need the farm to make more money?

You're not alone.

More than half of all farmers have lost money every year since 2013.

6% of dairy farms shut down in 2022.

98% of farmers go out of business by year five, usually after investing their whole life savings.

This is not the future you want for your farm.

I understand.

Like most of my clients, you love farm life, but:

• You don't love sales and marketing
• You'd rather deal with cows than people
• Too often you're selling your farm product at cost or at a loss
• You're having a hard time balancing the needs of the farm and those of your family, much less yourself
• You should probably increase your prices but you're afraid you'll lose all your customers
• Trying to figure out how to keep the farm going is stressful, overwhelming and possibly paralyzing.

How do I know?

I grew up on a farm, working up to 12 hour days as a kid. 

But at the age of 14, I watched our fifth-generation family commodity farm go bankrupt and we lost everything.

It was embarrassing and shameful, and when I went to college, I thought there was absolutely no way to make money farming.

But after working in corporate and having kids, I went back to try again.

I started a farm again because I wanted my kids to have the childhood I grew up with, riding horses across the fields and climbing on the haystacks.

What was the difference this time?

I was determined to figure out how to grow a profitable farm.

First off, after growing up on a commodity farm, I decided that I wanted to sell direct-to-consumer.

Also, I worked in marketing and communications after college and thought that maybe, I could be successful if I could bring my marketing skills to my dairy farm.

It worked.

I was able to sell out my product and have a customer waitlist before I even brought home my first cow.

I had so much success on my farm that industry conferences started having me come speak about what I was doing differently on my farm.

I've now transitioned away from producing because I'm focused on my mission to help others grow profitable farms while working fewer hours so they can keep their farms and enjoy the lives they envisioned when they first started. Building profitable farms have changed my clients' lives and it's possible for you too.

How would 5xing your farm sales change your life?

My clients have reported being able to multiply their sales anywhere from 2x to 10x, and it changes everything. They've reported being able to:

• Take action in ways that actually grow their farm rather than feeling like they're spinning their wheels
• Quit working on the farm in time to have family dinner every night
• Retire from their day jobs so they can farm full-time
• Take their families on vacation
• Have better relationships with their spouse, kids, and employees
• Be less overwhelmed and have less anxiety
• Sleep better at night
• Live more balanced lives and feel healthier without all the stress they had before

All this is possible for you.

Here's what most farmers don't realize

Most farmers don't realize that mindset is a critical key to their success. Don't believe me?

Here are the top beliefs farmers often have about running a farm:

• "Farms are a labor of love, so I don't expect to make money farming."
• "It's hard to make money as a farmer."
• "People don't value [insert farm product here] where I live."
• "I don't deserve to spend money on myself because that money should go towards the farm."
• "Customers won't buy if I raise my prices."
• "If I raise my prices, I'm going to feel guilty about charging too much."

It is any surprise that so many farms don't make it? None of these beliefs help you grow a sustainable farm business. In fact, I created this program because I was teaching farmers how to do everything I'd done, and it wasn't getting done because they kept feeling guilty about making money.

Getting mindset coaching is a critical part of this program and you're going to go further, faster the more you take advantage of it.

You can't have a profitable farm without a profitable mindset, so let me give you this one thought before we work together:

The more profitable your farm is, the more you can do for your family and your local community.

Let me help you 5x your farm sales.

Chances are you started a farm because you love farming too. Perhaps you're hoping to passing the farm down to the next generation.

But most farmers know everything there is to know about improving the soil, but not enough about getting a healthy profit margin for all their hard work. 

If farming is feeling more stressful than sustainable, the answer isn't a better website, a different location, another breed of animal, or even a different spouse.

You need a clear roadmap to profitability and support so you can execute along the way.

Here's What's Inside

Watch the video below for a full, behind-the-scenes tour!

You'll get everything you need to increase your farm sales.

Along with your weekly group coaching and access to a supportive community, you'll get my three foundational courses. This will allow you to do more on your farm with better time management, structure your farm business for more profit, and sell your product faster and with more ease.

Advanced Marketing Strategies

• This is a comprehensive video resource library of "before" and "after" evaluations and improvements of real farmers' marketing materials: videos, emails, subject lines, blog posts, social media posts and more.
• You can use every example and copy it for your own marketing.

Master Your Time, Master Your Life

Between our farms, our families and ourselves, it is too easy for us to feel overwhelmed by everything that needs to be done. That's why you'll get my course on time management, Master Your Time, Master Your Life.

You'll learn:

• The way your brain works to keep creating overwhelm and how to make it stop
• The one reason why most schedule plans fail and how to avoid it
• The mental shifts you need to make to increase your productivity and your free time
• BONUS: Coaching call recordings to help you address the specific beliefs keeping you stressed and overwhelmed

Sales Made Simple

Once you've learned to make time management work for you, you'll get everything you need to make your DTC farm sales profitable.

This includes:

• How to choose a storefront method that works for you
• How to create a customer experience that increases loyalty and sales
• How to sell with confidence and use principles that help you love talking to your customers again
• BONUS: How to turn sharing your farm life into a profitable experience

Plus one year of weekly coaching support!

I'm not kidding when I tell you that the coaching is going to get you further, faster. In the weekly group coaching, you'll get the chance to address the thoughts that are holding you back alongside a supportive group of fellow farmers who understand exactly what you're going through. You'll also get access to all past recordings that you can refer back to anytime, anywhere, whenever you need the reminders.

Hi, I'm Charlotte Smith.

I'm a mom, farmer, speaker, author, podcaster, marketing expert, a life and business coach, and I love using all of those experiences to help farmers flourish and stay in business.

So much so that I've helped over 10,000 farmers become more successful, increase their profits, and finally, have the farm life they’d dreamed of.

If you're considering taking the leap and working with me, I hope you can see that I've left nothing out in creating a program that will get you results.

I'm proud to say that my clients have multiplied their sales up to ten times over, while living with more ease and enjoyment.

And if you are willing to show up and do the work, you can do it too.

5x Your Farm & Life Planner

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